Last Saturday, El Solitario was invited to Galicia Design Week. We were there to showcase PROMETEO, our latest creation—a piece we consider our Magnum Opus. But something unexpected happened: we were asked to speak. We are not speakers. We are designers, builders, creators. Our work speaks for itself. But this was an opportunity to share something more: the philosophy behind what we do. The title of the talk was simple: “NADIE NOS MANDA” (Nobody tell us what to do).

Any great connoisseur of the G Wagen and the Mercedes-Benz brand must be frustrated with the path the german auto maker took already a long time ago. More interested in the status symbol of their cars, than what they should be designed for, their north star has long been gone and they seem lost in an uncertain future for privately owned mobility. For someone like us, who used our cars to explore the unexplored, it’s more than just a pose. It’s all about capability, freedom, and pushing boundaries. When brands focus on nouveau riche customers, they diminish the essence of what makes vehicles like the G-Class special to those who revered them for genuine purpose, not just as ostentatious luxury fashion statements. Since the begining of the end.